Freelance Marketing Lead (ZZP)

Versuni, formerly known as Philips Domestic Appliances, has a simple yet powerful purpose of turning houses into homes. As a house of brands Versuni is home to the brands: Philips, Saeco, Gaggia, Preethi, Philips Walita, L'OR Barista and Senseo.

We create a great place to work for people who share our passion in turning people’s houses into homes, with teams as diverse as the homes we care for. Sustainability is at our heart and we achieve our ambitions by making conscious choices caring for people’s homes and our planet. We grow together and support each other, and while working with us you will learn new things every day and get to create your own career.

We have a huge growth ambition so if you want to be part of the most Daring team you've ever been a part of, read on.

Your Role & Responsibilities:

• Lead the creation of marketing strategies and go-to-market plans for key Home Life categories.

• Drive demand generation through the creation of category campaigns and assets, integrated into impactfull category playbooks.

• Deliver a strong development of value propositions for the category, together with the consumer insights manager and the proposition managers.

• Manage and report the Home Life marketing budget.

• Coordinate the E2E marketing activities for the category, from consumer insights to proposition USP and assets, in line with the validated consumer CDJ.

• Minimum HBO (or local equivalent) in communications, marketing or business or equivalent work experience

• 10-12 years experience in Marketing roles

• Fluent in English

• Strong communications and stakeholder management skills