Freelance Consumer Marketing Manager Beauty (ZZP)

The Benelux Marketing team is looking for a temporary colleague due to a maternity leave.

Do you want to be responsible for managing and growing your own category?

Do you know what it is like to shape the marketing strategy for a category?

Do you want to build consumer relationships, drive conversion to sales online and offline, see through on proper execution, and deliver on the top- and bottom-line business results?

Then read further...

At Philips, we add value to our customers by bringing innovations that matter to them and improve their lives. The Philips Beauty category exists of three different subcategories with their own strategy and challenges. Therefore, we are looking for an ambitious temporary Benelux marketing manager for 4 months (May – Sept) with excellent business and analytical skills who can help us further drive this category during a maternity leave.

You are responsible for

• As Marketing Manager you manage revenue & margin targets and market share position of your category in the Benelux market;

• Translate the European Beauty marketing plan into a winning Benelux plan.

• Define the source of business you will focus on and develop an effective marketing strategy, focused on short term, as well as long term activities;

• Responsible for translating and checking assets, which are developed by the Global/European team. The European team manages the consumer campaigns, but you will actively deliver your input (local consumer insights) to that team to achieve your local marketing goals;

• Working as part of the full commercial triangle including sales and trade shopper marketing;

• Responsible for the local market, competition, shopper and consumer analysis to gain insights to help you determine your market activation strategy for your assigned portfolio, based on the consumer decision journey;

• Operational day to day management in order to reach set KPI's (incl. budget).

The broader marketing team consists of specialists in different marketing functions such as PR, Consumer care, Trade and Sales. Next to your colleagues in the Benelux team, you will work closely together with the newly formed European Beauty Marketing Team. This team is responsible for the European marketing strategy. The candidate we are looking for knows how to operate in a matrix organization with different stakeholders. For the large part, you will have a direct impact on your own results, but managing through others is also an important skill to have in order to be successful.

Your base will be in Eindhoven, The Netherlands. We think it is important that our teams meet face-2-face weekly, but we also recognize the importance of managing your own agenda. Therefore, you will have the opportunity to work from home or from our Amsterdam office. You will report to the Benelux Marketing Lead.

To succeed in this role, you should have the following skills and experience:

• Master's degree, preferably commercially/business oriented

• Minimum 2 yrs and max 8 yrs of experience in a marketing management role (or similar)

• Proven track-record in managing a business and achieving results.

• We value entrepreneurship greatly;

• Proven affinity with digital marketing is a pre;

• You have strong analytical skills and you know how to turn data into information and action;

• You are capable to think strategic and act pragmatic;

• Strong communication and interpersonal skills;

• Fluent in both Dutch and English is a must, French is a plus.